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What Are Virtual Tours?
A virtual tour allows anyone with access to the internet and a computer or smartphone, to view a room or location, from anywhere in the world, at any time of the day. It allows your premises to open 24/7 to prospective customers.
It is created by a sequence of multiple still photographs linked together. This enables the viewer to scroll left and right through a full 360 degrees around a room or panoramic view. You could also interact by moving into other rooms or check out specific features of a room or location.
Why Use Virtual Tours?
Here’s 9 reasons to have a Virtual Tour on your website…
1. A virtual tour increases conversion rates.
In a study for Carlson Hotels it was found “that consumers who viewed rich media (virtual tours and videos) were ‘67% more likely to book’ than those who did not,” Source: http://www.carlson.com/news-and-media/news-releases.do?article=4406568
2. Make more money!
Radisson hotels own tracking shows that “Hotels with a virtual tour achieved 135% increase in online revenue amounting to $7,200 per hotel per month over those without a virtual tour” Source: IPIX Group http://www.panorama.nu/ROI.pdf
3. Virtual Tours are becoming more expected by consumers.
51% of adult internet users have used a virtual tour in conducting online research. http://www.pewinternet.org/2006/11/28/virtual-tours-2/ But still very few websites have them.
4. Stand out from the crowd.
Have a real point of difference. Because people are searching a number of sites before making a decision/booking you need to do something to show off what makes your office/gym/restaurant/property different. e.g. “People are searching an average of 22 travel websites before making a booking (Google)” Source: P42 eTourism: A comparison of Online and Offline Bookings and the Importance of Hotel Attributes 2010 http://hrcak.srce.hr/file/83901
5. Saves time for you and the Prospect.
Prospects may not need to visit your premises to make a decision. Also you will need to spend less time showing people around.
6. Helps a customer make a decision
If you have a variety of options/styles/rooms etc. e.g. A cattery/kennel that has different sized/value enclosures
7. A great reason to send people to your site.
Instead of just “Check out our website” (YAAAWN), you can say “Come take a free interactive virtual tour”.
8. Increase the amount of time people spend on your site
An important factor in Search Engine Optimisation (SEO). Also means your site is more likely to be remembered.
9. Turn boring static pages and images into an interactive, engaging, and high converting website that works for you.
Virtual Tours generate 46% more sales (bookings) than still images (Research by DoubleClick)
Could You Benefit from a Virtual Tour on Your Website?
Virtual Tours are perfect for:
- Real Estate
- Residential properties for sale or rent,
- Commercial properties for sale or lease
- For sale by owner
- Holiday Parks
- Tourist Attractions
- Day Spas
In fact any business where you have premises that a prospective customer would be interested in seeing.
More Advanced Uses for Virtual Tours:
Real Estate billboards – using SMS/Text messaging a prospect can request a link to view a specific properties virtual tour while sitting in their car in front of a “For Sale” billboard.
e.g. Text “House” to “1234” to be sent a virtual tour of this property
Restaurants – allow customers to view all tables and then book their preferred table online.
7 Reasons to Choose Our “Revolution 360° Interactive Virtual Tours”
1. Smartphone and Tablet Optimised Responsive Design
Each virtual tour automatically adjusts to view optimally on any size screen such as tablet or smartphone.
2. Users are able to navigate seamlessly from room to room
Via “hotspots” (the arrows in our demo above) to give a realistic experience of moving throughout the premises.
3. Ability to add a floorplan/layout and “Text blurbs”
To point out important points of interest or give extra information/explanations
4. Customise the colour scheme
To suit your website
5. One stop shop
Includes integration either into your website or can be hosted on a separate website with your own personal page and URL/link
6. Available Nationwide
(in fact even worldwide!)
7. Value for money
Up to 71% cheaper than video production and faster to completion.
Call now on 09 281 3898 to discuss your requirements. Bulk packages are available for Real Estate agents.
Limited Offer: For the First 3 People:
“View Your Tour Before You Pay”
We’re so confident you’ll love the look of your virtual tour that we’ll come and photograph your premises/location for FREE and you wont have to pay anything until you’ve seen the finished Interactive 360 degree Virtual Tour.*
So there is no risk at all to you. Limited to the first 3 responses this month only.
Ph David on 09 281 3898 or 0274 401113 today!
(* “View before you pay” offer limited to the Auckland area only)
Phone for Pricing:
Very affordable and much less than the cost of video production, a virtual tour includes Photographs, post production editing, interactive “Hotspots” and “Text Burbs” and integration of virtual tour into website.